In March 2020 Cancarb was a major sponsor of the Rob Nash Project in Medicine Hat. This is an immersive concert experience that engages young people through the power of music and storytelling to address topics related to mental health such as depression, self-harm, addiction, bullying, and suicidal ideation. The Project is very highly regarded having received many accolades including the Governor General Service Medal, as well as the Queen’s Diamond Jubilee Medal.